We are looking for a Social Media Analyst with a strong passion for pop culture and social listening experience. The analyst will utilize social media listening tools and best practices to deliver actionable data-driven insights that support decision makers in several department file Marketing, PR, and Customer Care.
Set up and maintain social tracking topics for ongoing listening and analysis.
Monitor social media activity related to our clients’ and their competitors
Prepare reports on conversation themes, buzz drivers, sentiment, and other key performance indicators.
Work closely with internal stakeholders to understand business objectives related to recurring and ad hoc requests.
Prepare visually appealing, concise reports that translate unstructured social data into digestible and actionable insights.
Required Experience and Knowledge:
+2 years relevant social media listening and reporting experience.
Experience setting up social tracking topics and pulling relevant data from social listening tools.
Outstanding research and analytical skills; Ability to glean insights from disparate and unstructured data sources.
Keen interest in ever-evolving social media landscape.
Superior written communication skills Arabic and English.
Excellent organizational and prioritization skills.
A proactive self-starter who can anticipate needs and keep projects moving forward without constant oversight and direction from their manager.
An independent thinker who will work to validate findings that may conflict with earlier results or an existing understanding of the consumer, rather than taking all reported data at face value.
Proficiency in Excel, PowerPoint, and other MS Office applications.
Willingness to work occasionally outside of normal business hours.
Experience with industry-specific social tracking tools.
Experience with social measurement and campaign tracking tools.
Experience in the TV / media / entertainment industry.
Experience in any of these disciplines: data analysis/reporting, analytics, data science, data visualization and dashboard creation, preferably at an internet or technology company.
Lucidya is a high-tech startup based in Jeddah Saudi Arabia provides an AI-powered social media analytics & monitoring tool that empowers businesses to make smarter strategic decisions using our big data & machine learning technologies. Built as a SaaS model, Lucidya is targeting international market utilizing our breakthrough pending-patented engine, Spatial Swift.